Methodologies in Market Research

A variety of methods is required

Different problems require different methodologies. As a full-service agency, we are happy to advise you as well as turn your questions into specific study designs.

Quantitative Methods

Computer-Aided Telephone Interviewing

Computer-Aided Personal Interviewing

Online Interviews

Mobile Surveys

Techniques

Projective Techniques

Associative Techniques

Creative Techniques

Quantifications

Modern Technology

Video Streaming

Questionnaire programming and hosting

Simultaneous Interpretation

Eye Tracking